Newsman/Quad front cover analysis

In the past two lessons the class were given to magazine cover of two different universities which are Quad and also Newsman, but at first we had to make assumptions of both magazine cover and what they were going to both be like. I assumed that the Quad magazine was going to be formal and sophisticated with more textual information, whereas i assumed the Newsman magazine would be more colourful and less formal with multiple images to represent the fun side of the university.

Once we were given the covers we had a clearer idea of what both magazines portrayed to their reader, the Quad front cover was a magazine aimed at "past graduates" of the university which therefore meant their target audience would be much older. As i analysed the cover i got the impression that the content of the magazine was going to be formal as the images, texts and colours used on the cover were very sophisticated. The images used gave off the idea of success at the university, as it showed young people graduating and someone getting an award which would initially attract the target audience as it would be something they would find interesting to read. 

The Newsman front cover was informal compared to Quad, as it is aimed towards "post graduates" who attend the university as by looking at the cover you can automatically see that the magazine is based at a younger audience. The use of bright colours and multiple images would attract the reader as a younger audience would prefer the text to be short as they would want to read less as opposed to an older audience.